[PDF.13pk] A Technique for Producing Ideas: The simple, five-step formula anyone can use to be more creative in business and in life!
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A Technique for Producing Ideas: The simple, five-step formula anyone can use to be more creative in business and in life!
James Webb Young
[PDF.yj10] A Technique for Producing Ideas: The simple, five-step formula anyone can use to be more creative in business and in life!
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| #65365 in Books | 2009-07-22 | Original language:English | PDF # 1 | 8.50 x.10 x5.50l, | File type: PDF | 38 pages||19 of 20 people found the following review helpful.| Not Short Enough|By Marcia Keeth|I will use what I learned, but at 25 pages, this book is 24 pages too long. Here's the meat: 1. Gather all the facts 2. Mix and match the facts to find new combinations that inspire an idea; keep at it until you can't any more. 3. Ignore it and go do something else. 4. Out of nowhere an idea will come. 5. Refine|From the Back Cover||A step-by-step technique for sparking breakthrough creativity in advertising--or "any" field |Since its publication in 1965, "A Technique for Producing Ideas" has helped thousands of advertising copywriters smash through internal barriers to
This short but powerful book has helped thousands of writers, artists, scientists, and engineers to solve problems and generate ideas. Now let James Webb Young's unique insights help you be more creative in every area of life. Advertising mogul William Bernbach wrote, "James Webb Young is in the tradition of some of our greatest thinkers when he describes the workings of the creative process. The results of many years in advertising have proved to him that the key elemen...
You easily download any file type for your device.A Technique for Producing Ideas: The simple, five-step formula anyone can use to be more creative in business and in life! | James Webb Young.Not only was the story interesting, engaging and relatable, it also teaches lessons.
