[PDF.94ul] The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation
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The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation
Frans Johansson
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| #130549 in Books | Johansson, Frans | 2006-10-01 | Original language:English | PDF # 1 | 8.00 x5.25 x.75l,.53 | File type: PDF | 207 pages||0 of 0 people found the following review helpful.| Seek out the intersection of unrelated ideas|By Alex W White|“The book provides a lively, almost breezy, introduction to creativity, innovation, and the interplay of ideas, disciplines and practices. It’s hard to imagine that people could read it without finding themselves sparking new ideas and, perhaps even more important, coming up with easily applicable methods|From Publishers Weekly|Johansson, founder and former CEO of an enterprise software company, argues that innovations occur when people see beyond their expertise and approach situations actively, with an eye toward putting available materials together in new comb
Why do so many world-changing insights come from people with little or no related experience? Charles Darwin was a geologist when he proposed the theory of evolution. And it was an astronomer who finally explained what happened to the dinosaurs.
Frans Johansson’s The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples how we can turn the ideas we discover...
You easily download any file type for your device.The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation | Frans Johansson. I really enjoyed this book and have already told so many people about it!